Author Archives: Raphaël Mazoyer

Last day at Évasion

Wrapped up a year and a half of hard work today, handing over the final stages of the launch of our Taiwan business to a new colleague, and engineering to my friends at Dirox and another new colleague who will … Continue reading

Posted in Korea, Ongoing | Comments Off on Last day at Évasion

LG U+ Payment Gateway compatibility with Facebook iOS in-app browser

We’ve struggled for years with our implementation of the LG U+ payment gateway on the Évasion mobile site. It relied on a popup window to process credit cards. The Facebook iOS in-app browser does support them, unlike some other apps … Continue reading

Posted in Code, Korea | Comments Off on LG U+ Payment Gateway compatibility with Facebook iOS in-app browser

Google making progress in Korea

How ironic: my bank, Woori, one of the oldest in Korea and not the most progressive business ever, is using the Google URL shortener when sending out SMS reminders to activate my new cash card. In a country where Google … Continue reading

Posted in Korea | Comments Off on Google making progress in Korea

Korean banks in English and with a Mac

Looking for a bank with which I can do business in English, on a Mac, and on my iPhone, preferably without installing any plugins or “security” software. Caveats and notes: Shinhan’s Mac banking is a downloadable piece of unsigned software that requires overriding … Continue reading

Posted in Korea | Comments Off on Korean banks in English and with a Mac

Splandigo

It will not do, then, simply to feel disgust. Everyone is prone to forgetfulness, even under the most favorable conditions, and in a place like this, with so much actually disappearing from the physical world, you can imagine how many things … Continue reading

Posted in Miscellaneous | Comments Off on Splandigo

Digital thinking

A great example of digital thinking applied to real businesses in this story about the new CEO of struggling UK wine shop Majestic Wines. They are reconsidering some of its commercial practices, such as their six-bottle minimum purchase, some staffing policies, such as the … Continue reading

Posted in Commentary | Comments Off on Digital thinking

Lacoste Japan re-launch

On March 3, 2015, the Lacoste Japan web shop re-launched, based on a shop-plus-brand design supplied by the French headquarters and adapted to the local market, with a dedicated smartphone experience, the local loyalty program, and various online-to-offline shipping options. The original design was … Continue reading

Posted in Sites | Comments Off on Lacoste Japan re-launch

Pitching Qortex at Slush

Last week, I pitched our service Qortex at the Slush Asia event. Here’s the video. As always, it’s pretty embarrassing to listen to yourself speak in public (do I really sound like this?!), but this was actually fun to do, and I … Continue reading

Posted in Showcase | Comments Off on Pitching Qortex at Slush

Too many Oreos (or: I don’t like social media)

The famous 2013 Oreo Superbowl tweet seems to still be making the rounds in digital marketing conferences. I find this quite amazing because its actual, real-world result was in fact quite small: #lt #AdobeSymp Oreos: all that for just 15k retweets. https://t.co/E28EbtFkAE /cc … Continue reading

Posted in Commentary | Comments Off on Too many Oreos (or: I don’t like social media)

6 years with ASICS

After 6 years looking after the digital activities of Japanese sportswear brand ASICS (first in Europe, and since 2011 at global headquarters), I found it was now time for me to explore new activities. But before I’m fully ready to move … Continue reading

Posted in Commentary, Ongoing | Comments Off on 6 years with ASICS